Our Mission

We are proud to work in healthcare. Have you saved a life with a perfectly placed chest tube, secured a difficult airway with an endotracheal tube when no one else could, or ran a code so well that it makes the standardized videos blush? Have you ever managed a patient perfectly only to have a patient too young and too healthy die anyway?  We have too. These ups and downs are burdens only we understand.

That’s why, after years of putting patients first, we’re committed to helping fellow colleagues perform their best in comfort, safety, and style. Hand hygiene, source control, and environmental cleaning remain the primary defenses; our garments are selected based on scientific evidence to minimize pathogen survival, and as textile technology advances we will adopt safer innovations to protect healthcare workers. Our logo represents a subtle nod that we are proud to be in the business of medicine.

We developed this brand to show appreciation to the underappreciated heroes among us. When you wear our apparel, you will look confident, feel great, and keep saving lives.